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Scheibling Casey, PhD Student

photo of Casey Scheibling

Casey Scheibling

PhD Student

Graduate Students
Department of Sociology

Area(s) of Interest:


Student Profile Information

    • Dissertation: Digital Dads: The Culture of Fatherhood 2.0
    • Supervisory Committee: James Gillett (Chair), Marisa Young, & Christine Quail (Department of Communication Studies & Multimedia)
    • Comprehensive Exams: Social Psychology (Distinction), Gender & Sexuality (Distinction)

 Areas of Specialization

    • Social Psychology
    • Gender, Sexuality, & Family
    • Sociology of Culture
    • Media Communications


  • Ph.D. Sociology [in progress], McMaster University, Hamilton, ON
  • M.A. Sociology (2014), Concordia University, Montreal, QC
  • B.A. Honours Sociology (2012), Concordia University, Montreal, QC


Teaching Assistant

SOCIOL 3NN3 - Popular Culture & Inequality, McMaster University, Hamilton, ON (2018)

SOCIOL 2QQ3 - Dynamics and Transitions in Intimate Relationships and Families, McMaster University, Hamilton, ON (2017)

SOCIOL 3O03 - Qualitative Research Methods, McMaster University, Hamilton, ON (2016-2017)

SOCIOL 2D06 - The Human Group, McMaster University, Hamilton, ON (2015-2016)

SOCIOL 2Q06 - Sociology of Gender, McMaster University, Hamilton, ON (2014-2015)

SOCI 341 - Sociology of the Media, Concordia University, Montreal, QC (2013-2014)

SOCI 212/213 - Inferential Statistics, Concordia University, Montreal, QC (2012-2013)


Research Topic Interests

Culture; Embodiment; Families; Fatherhood; Gender; Health; Media; Online Communities; Self & Identity

Scholarships & Awards

Joseph-Armand Bombardier CGS Doctoral Scholarship (2016-2019), Social Sciences & Humanities Research Council of Canada
Ontario Graduate Scholarship (2015), Ministry of Training, Colleges and Universities, Government of Ontario
Graduation Bonus Award (2014), School of Graduate Studies, Concordia University
Conference and Exposition Award (2013), School of Graduate Studies, Concordia University
The Cary Boucock Memorial Award (2013), Department of Sociology, Concordia University


Scheibling, C., Gillett, J., & Brett, G. (2018). Making the Virtual Rounds: The Use of Blogs by Health-Care Professionals. Journal of Communication Inquiry, 42(1), 48-66. DOI:

Lafrance, M., Scheibling, C., Burns, L., & Durr, J. (2017). Race, Gender, and the Billboard Top 40 Charts between 1997 and 2007. Popular Music and Society. DOI:

Selected Conference Presentations

Scheibling, C. (2017, August). "Fatherhood 2.0: Introducing an Ethnographic Study of Dad Bloggers." Paper presented at the 112th Annual American Sociological Association Conference. Palais des Congrès, Montréal (Canada).

Scheibling C. (2017, June). "New Frontiers in Fatherhood? Observations from Annual Dad Blogger Conferences in North America." Paper presented at the 52nd Annual Canadian Sociological Association Conference. Ryerson University, Toronto (Canada).

Scheibling, C. (2017, May). "Reconstructing the Popular: An Interactionist Approach to New Media and Pop Culture." Paper presented at the 34th Annual Qualitative Analysis Conference. Sheraton Hamilton Hotel, Hamilton (Canada).

Scheibling, C. (2016, April). "Real Men Stay Smooth: Deconstructing Representations of Masculinity in Advertising for Grooming Products." Paper presented at the 24th Annual American Men's Studies Association Conference. University of Michigan, Ann Arbor (USA).

Scheibling, C. (2015, June). "Style Isn’t Born. It’s Groomed": Embodiments of Masculinity in Esquire Magazine." Paper presented at the 50th Annual Canadian Sociological Association Conference, University of Ottawa, Ottawa (Canada).

Scheibling, C. (2015, March). "From Breadwinner to Caregiver: Transitions in Fathering on American Sitcoms." Paper presented at the 23rd Annual American Men’s Studies Association International Conference on Men and Masculinities. The Roosevelt Hotel, New York (USA).

Scheibling, C. (2014, May). "Honey, I Got This: The Representation of Fatherhood in NBC’s Guys With Kids." Paper presented at the 49th Annual Canadian Sociological Association Conference. Brock University, St. Catharines (Canada).

Scheibling, C. (2013, October). "The Self-Made Man Revisited: Traditional Masculinity in Two Levi Strauss & Co. Advertising Campaigns." Paper presented at the Northeast Popular Culture Association Annual Conference. St. Michael’s College, Colchester (USA).

Scheibling, C. (2013, June). "Pornography and Male Heterosexuality." Paper presented at the 48th Annual Canadian Sociological Association Conference. University of Victoria, Victoria (Canada).


Desjardins, S. (2013). Fifty Shades of Men. Concordia University Magazine, 37(2), p. 18.

Breakenridge, R. (2012, February 1). Does pornography affect male body image? The Rob Breakenridge Show, CHQR AM 770. Calgary, AB: Corus Entertainment. Retrievable from:

Nebenzahl, D. (2012, January 28). How porn fuels collective anxiety. The Montreal Gazette, p. B1. Retrievable from:

Professional Memberships

Canadian Sociological Association
American Sociological Association
American Men's Studies Association